Tuesday, November 08, 2005

'Biggest Loser' Creating Huge Demand For Weight Loss Coaches

Brooke wants to be the "Bob" or "Jillian" in YOUR weight loss success

This press release from a weight loss coach is demonstrative of the tremendous impact of the hit NBC television show "The Biggest Loser."

With the success of the contestants seen by millions of people week after week, "The Biggest Loser" (check out the new book about the show!) is having a direct impact on people all over the world who want and need to be inspired in their own weight loss efforts. With an estimated two-thirds of Americans currently either overweight or obese, this is a subject that will not be going away anytime soon.

As we have seen from the personal trainers on "The Biggest Loser" (Bob Harper and Jillian Michaels), they can be incredibly motivating for people to not only diet right, but to stay focused on making the lifestyle changes necessary to keep their weight under control forever.

Lose Big with Jillian Michaels

That is where somebody like Brooke Castillo comes in. She is one of many weight loss/life coaches springing up to fill the need for a "Bob" or "Jillian" in your life.

"If you have ever tried to diet or exercise on your own, you know how hard it is," Castillo writes in her press release. "You get frustrated when you don't lose the pounds, you start to think you'll never be the person you want to be, and in the end you start to find little ways to cheat - which starts the cycle all over again."

OUCH! That sounded awful familiar, didn't it? Almost TOO familiar from my days as a walking, talking advertisement for failed diet after failed diet. That is, of course, before I started livin' la vida low-carb!

Castillo said the contestants on "The Biggest Loser" have an advantage over most people because they "receive encouragement and education on healthy lifestyles through weight-loss coaches."

"Thousands of people watching the show have seen the advantages of having a coach, and many are deciding to hire their own," she continues in the press release.

Whether they intended to or not, the creators of "The Biggest Loser" have now created a demand for weight-loss coaches all across the United States and around the world. What a job opportunity for an energetic, motivating individual to dive right into at a time in the history of the world when inspiration and perserverance are so sorely needed when it comes to dealing with a weight problem.

The philosophy of Castillo and other weight-loss coaches is for overweight and obese people to "be motivated and really have a desire to change not only your body, but also your lifestyle."

For more information about Brooke Castillo and the services she can offer you in your weight loss efforts, please visit her web site at She has a new book that is not out yet, but will soon be available from called "If I Am So Smart, Why Can't I Lose Weight?"

E-mail Brooke at for more information about her services as a weight-loss coach and tell her "Livin' La Vida Low-Carb Man" Jimmy Moore sent you.

Of course, you could also visit my friends Julia Havey and Jeremy Likness, both of whom have overcome weight problems and become weight-loss/life coaches themselves.

The continuing impact of shows like "The Biggest Loser" is creating a huge demand for people who can help others succeed in their weight loss journey. Maybe I ought to consider becoming a weight-loss coach someday.

But, as I tell people all the time, I don't feel like I've "made it" long enough yet. Give me another year or two and let's see how well I keep the weight off. If those 180+ pounds I lost in 2004 can stay off until 2007, then maybe it will be something for me to look at. Until then, I have to be vigilant in my efforts so I never become the 410-pound beast I once was.

Be sure to check out all my previous columns about "The Biggest Loser" by clicking here.

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